Blog Posts

SEO Tips for Small Businesses
For small and micro businesses, SEO can feel overwhelming. Competing with large brands that have big marketing budgets is a challenge, but it is possible

What I tell my clients about SEO
Search is changing. For years, search engines like Google have been the main way people discover information, products and services online. But with the rapid

Building the Ecosystem: My brands and Why…
If you’ve come across me on LinkedIn, at a conference, or have had an email from me, you’ll know I don’t do things the “traditional”

A Week in the Life of a Marketer
I paint a pretty picture online of having coffees and beers. I don’t always share the late nights, the long hours etc. People often ask

How to Spot AI-Generated Content (Without Needing a PhD)
ChatGPT was down yesterday… It seem that AI is having a moment. People are loving it though – from customer service bots to entire websites

Why Lawyers (and Law Firms) Need to Take LinkedIn Seriously
LinkedIn has evolved beyond a mere digital CV platform. For legal professionals, it serves as a vital tool for establishing authority, expanding networks, and attracting